What Is Your Nursery Actually Worth

Thinking of selling your nursery?


Even if it’s not on the cards just yet, preparing early can make a significant difference to your eventual sale price. From boosting profitability to polishing your presentation, small changes made now can lead to major gains down the line.

The most comprehensive report in the industry.

“Fail to plan and plan to fail.” 

The quote by Benjamin Franklin indicates quite a binary outcome, which is a little misleading, as we can achieve some very strong outcomes with businesses that haven’t been plotting a sale for the last few years. Although there is significant merit in planning the sale of the business over the three years preceding the event. 

We offer all-day nursery owners with settings registered for 30 or more children a free health check analysis long in advance of sale. This enables us to make suggestions on how the value of your nursery could be improved, and some suggestions that could be simply implemented, that can make all the difference when it comes to pushing the button. If you consider that some of the most competitive opportunities are now sold for near 4-5x EBITDA for every £1 in additional profit generated, you will improve the value of your business by c£4.50.

Imagine if a simple marketing suggestion leads to another full-time child joining your setting at £200 per week, £10,400 per annum; c£9,000 in additional profit (EBITDA), c£40,000 in additional sale price?

We review your nursery anonymously against comparable data from other nurseries we have valued to ensure you and your accounts are in the best shape when it comes to marketing your nursery for sale. This is best done two to three years in advance of a sale and we do it free of charge with just a hope you will come back and instruct us to sell your business when the time is right.

Get a valuation.

How much is your nursery worth?

What would be included in your marketing?

Targeted Email Campaigns

Straight to the inboxes of serious, qualified buyers.

Buyer Database Access

We match your nursery with pre-vetted, engaged buyers.

High-Visibility Website Listings

Optimised for search and buyer experience.

Social Media Marketing

Seen on LinkedIn, Facebook & Instagram with targeted posts and ads.

Omnichannel Strategy

Coordinated campaigns across multiple platforms.

Tailored Messaging

We highlight what makes your nursery unique.

In-House Marketing Expertise

Professionally written, designed and managed from start to finish.

Discreet or Widespread – You Choose

Marketing plans tailored to your level of confidentiality.